Dealer 2-Year Rating

Overall Rating

3.8 / 5
Customer Service
4.1  
Friendliness
4.3  
Overall Experience
3.9  
Price
4.5  
Quality of Work
4.6  
Service
5  

Dealer Reviews

Show:  

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

Extremely happy

By 19mustangsleeper003 on 4/7/2019 at 6:46 PM. Helped by Awesome team.

Best car buying experience ever from finding perfect vehicle to financing to delivery top notch sales team so if you are in the market for a vehicle it is well worth the drive a came from Burlington to buy from capital ford rocky mount

I would recommend this dealer.

Overall Rating

4.8  

5   Customer Service
5   Friendliness
5   Overall Experience
4   Price

Happy wife

By RonD on 4/6/2019 at 2:10 AM. Helped by Mr James Ransome.

My wife the on the site and decided that was what she wanted. I checked it out and was impressed. Now, she's a very happy wife. 😊

I would recommend this dealer.

Overall Rating

4.8  

5   Customer Service
5   Friendliness
5   Overall Experience
4   Price
5   Quality of Work

Very professional, welcoming atmosphere. Top notch crew.

By Billkill84 on 2/22/2019 at 12:34 AM. Helped by Rod. Sales manager. Finance manager. Ford tech.

I had a great experience dealing with this team. The attitude and willingness to go the extra mile for customer, that's sells and they do it well.

I would recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

Service Team

By DogMom on 1/9/2019 at 11:14 PM. Helped by Donny.

Fabulous customer service! Needed to keep my car a little longer than expected, Donny had a loaner ready for me. Zero disruption to my schedule.

I would recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

2018 Ford Escape

By Rebekataylor on 11/30/2018 at 6:43 PM. Helped by John Griffin.

Purchased my first and second car from Capital and had a great experience both times. John Griffin went above and beyond to help me get a GREAT deal on my new car. Will definitely purchase from them in the future!

I would recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

Great sales experience!

By Agray1130 on 11/1/2018 at 10:48 PM. Helped by Will, Rod, David.

As seamless as it can get... Easy, fast and got a great deal! Thanks Capital Ford for a great transaction. Shout out Will, Rod, David...the whole crew was great! I have a lot of other dealerships I can go to but this is the only dealerahip I trust.

I would recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price

Great Dealership

By Rob on 10/26/2018 at 5:50 PM. Helped by Chris Whitehead, Danny in finance.

Purchased a 2018 Ford Explorer Platinum. Salesman Chris Whitehead was great. Chris went extra mile to get vehicle I wanted. Very happy with my new Ford Explorer.

I would recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

Great job truck so old but they treated it like a 2018

By Lynch201 on 9/21/2018 at 5:43 PM. Helped by Everine.

Excellent service from the time I walked in the door. They didn't treat me like I had an old ragged vehicle treated me like I drove up on a 2018. Everyone there all smiles like this the best job ever.

I would recommend this dealer.

Overall Rating

1.0  

1   Overall Experience

ordered car from factory never saw it

By nonBullittguy2019 on 8/10/2018 at 1:17 AM. Helped by jeff Morgan, Chris whitehead,.

ordered car from sales manager gave me a copy of order confirmation car comes in general manager, will pritchett sells car to his buddy or someone he wanted to have it, I never even saw the car. Lets me know he is unethical and puts himself above his customers. never even dealt with general manager.

I would not recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

2018 F150 ecoboost

By Cribb514 on 7/28/2018 at 5:40 PM. Helped by Chris Whitehead.

I highly recommend going and dealing with Chris Whitehead if you are in the market for a vehicle. He wasn’t pushy and give me all the information I needed to get it my first new vehicle.

I would recommend this dealer.

Overall Rating

1.0  

1   Customer Service
1   Overall Experience

Bait and switch scammers

By Annoyed on 6/27/2018 at 2:57 PM. Helped by James Clark.

On Monday evening 6/25/18, I emailed an inquiry about a Honda Pilot EX-L I saw on CarGuru. I received a response from Mr. James Clark. After emailing back and forth on Tues. 6/26/18, I made an appt. to come from Johnston County, over an hour away to view this particular vehicle. I even emailed him before I left to let him know I was running late. When I arrived at the dealership with my family, not one of the salespeople either greeted or acknowledged us. Not one. They were present, talking amongst themselves, but not to any customers. I asked for Mr. James Clark, who apparently was in the back. He came out, friendly. Then stood there awkwardly and silent. He proceeded with, "I have some bad news.." At this point I knew the car was not even present at the location, that he had full knowledge of this and still allowed me to waste my time, my family's time. my energy, and gas to drive over 2 hours round trip for a car that no longer existed. They continuously try to bait and switch people looking for a decent vehicle from a reliable, honest salesperson. After speaking with a "Manager" named, "John" I learned that the vehicle I was interested in was actually sold on Sat. 6/23/18, 2 days prior to me even contacting the dealership. However, the ad was still online for this very vehicle on the website as well as CarGuru as of last night, 6/26/18. After reading several reviews about this place, I've learned this happens quite often with them. Sneaky, deceitful rats.

I would not recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

Great guys

By Dewey on 6/13/2018 at 5:49 PM. Helped by Chris & John.

Chris and John were very helpful. These two guys are very capable and professional in every way . Danny in the finance department was very good as well and explained the paperwork. Thanks guys. Dewey Bradshaw

I would recommend this dealer.

Overall Rating

1.0  

1   Customer Service
1   Friendliness
1   Overall Experience

Playing the odds

By UnhappyLady on 6/9/2018 at 5:05 PM. Helped by Richard Cip?, James Ransome.

I put in an online credit application and was immediately contacted by Richard Cip... something. He told me to come down and talk with someone named Chelle Moss. I get there and she's gone to get everyone's lunch, but reluctantly a Mr. James Ransome says he will talk with me. He has none of my paper work available so he asks me what the situation was. I tell him and immediately he goes into this spill discouraging me and telling me from his 21 years of experience that basically they probably couldn't help me. And thats fine, but he still doesn't have any of my paper work. How can you dismiss someone before you even know their credit score? Also why call people down there just to waste their time? Richard knew more credit score and the situation and told me to come down there. I was told that thats how dealerships "play the odds". Invite everyone down and how that at least someone bites. I'd expect this from some shoddy used car dealership but not from Capital Ford of Rocky Mount. Do BETTER. Be honest. And don't waste people's time.

I would not recommend this dealer.

Overall Rating

1.0  

1   Customer Service
1   Friendliness
1   Overall Experience
1   Price
1   Quality of Work

SWITCH AND BAIT

By Katrina on 11/13/2017 at 12:30 AM. Helped by Michelle, Chelle Moss, Quindo Lewis.

Hi, I am a 55 yr old male who has never wrote a review good or bad for anything, until now. This past weekend I contacted the dealership about a truck they had listed on car gurus. Got several emails telling me I needed to send phone number etc. so they could contact me. I email them back and told them truck I was interested in and wanted to confirm truck was still for sale? After about 5 additional emails they sent pic's I asked for in my very first email. Saturday morning I decided to go to the dealership to look at truck. I contacted them two more times (one to confirm truck still for sale, second to confirm it was at their dealership) their response "yes". We got in our vehicle and drove two and a half hours to look at truck. When we got there , parked our vehicle and went to showroom and asked for" Michelle" who had been our point of contact throughout the emails. She wasn't in the showroom. When she came in from outside I told her who I was and I was there to look at truck we discussed. She said she would go and get the keys. About ten minutes she comes out and babbles on about how keys aren't there but she has seen truck at end of the lot! The truck she is talking about only similarity is it is brown. We follow her inside , where she lets us know truck is at Wilmington dealership and was transferred there. So ... she obviously either never checked the truck I asked about was there or it never was there? Wilmington is about 25 minutes from our home. Once I calm down I decide to go by Wilmington to look at truck. Called Wilmington where we were informed truck had been sold, but they had others that they would be happy to show me?? Did they really have the truck, or just a picture ? I told Michelle I was going to leave a review about this! I tried to go on Car Gurus and leave this review but the dealership had blocked my email address from entering site( you have to confirm you have contacted the dealership in order to leave a review). Can't enter your email , cant leave a negative review??I do still have all their emails! As of Sunday evening truck is still on site for sale in Rocky Mount! I read other reviews about this happening to other people at this dealership , but thought I had covered my bases ( no match for theses scammers) These guys are the worst example of a dealership I have ever dealt with, and I have bought more than a hundred vehicles in my lifetime .STAY AWAY FROM THESE GUYS !!!!

I would not recommend this dealer.