Dealer 2-Year Rating

Overall Rating

4.9 / 5
Customer Service
5  
Friendliness
5  
Overall Experience
5  
Price
4.7  
Quality of Work
5  
Service
4.9  

Dealer Reviews

Show:  

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

Excellent, effective and efficient client service and care

By Bruce on 11/7/2018 at 5:59 PM. Helped by Louise 148, Chad.

For: Louise at extension 148: I was more than very satisfied to have dealt with Louise from Sterling Ford. She is helpful, efficient and friendly. She handled my issue and made sure all my questions were answered. Very professional. For Chad: Again, I was more than very satisfied to have dealt with Chad from the shop. Thank you for your time and efforts in resolving my issue. I appreciate your honesty and your quickness in getting back to me. I would for sure recommend this dealer to anyone. 5/5 stars for sure

I would recommend this dealer.

Overall Rating

4.8  

5   Customer Service
5   Friendliness
5   Overall Experience
4   Price
5   Quality of Work

Best place to go for Ford service

By busdriver on 11/23/2017 at 10:25 PM. Helped by Brian, Paul and Chad.

Have been going to Sterling Ford for years, even though I didn't purchase my Edge there I've always been treated as if I did. I wouldn't go anywhere else

I would recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

Customer service

By MarioP on 4/10/2017 at 3:12 PM. Helped by Gino, Chad, Jamie.

Hi 👋 gotta say my family and I are very satisfied with the overall service, wether it be parts, service counter or the salesmanship. We are always treated well, like family, respected and appeciated as clients. Its always pleasant to know that they are there to help you and serve you with resolving any issues that may come up. Thanks! -Mario

I would recommend this dealer.

Overall Rating

1.2  

1   Customer Service
2   Friendliness
1   Overall Experience
1   Price
1   Quality of Work

Bad vehicle repair experience and no backup support provided

By Alan, Ottawa on 10/12/2016 at 2:07 PM. Helped by Chad, Service Manager, warranty personal.

I took my 2014 Ford Explorer Sport in for my sunroof that was not operating on August 10/16. Technicians said it needed a new switch which they replaced it, $600.00 a couple of days not working again. They asked that I bring it in again to look into the issue, they spoke with Ford to try and diagnose the issue, they determined the motor need replacement, additional 1100.00. I asked to have the original amount of the repair reimbursed because obviously it wasn't the issue. Since have not received a final response from the dealership, very disappointed with the end result. Will continue to pursue the matter directly with Ford. Dealt with Chad in service who indicated he was working with their Service Manager and warranty person. Very poor customer service and follow-up.

I would not recommend this dealer.

Overall Rating

1.8  

3   Customer Service
3   Friendliness
1   Overall Experience
1   Price
1   Quality of Work

Horrible Service work

By Heman on 8/12/2016 at 11:55 AM. Helped by Service Technicians.

I've been going to this dealership for the past ten year - servicing my two mustangs. And my last service call was incomplete. I asked for a complete multi-point inspection on my car due to the warranty end date was coming up. Aside from the inspection I asked that the air and cabin filters be replaced, easy task. Now my understanding is a multi-point inspection would of picked up that the filters definitely needs replacement due to them being black and dirty. This was not done. Now if this wasn't done - what else did they not do. Why do I have to double check everything that this dealer does to my car.

I would not recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

just bought a car

By suede on 5/31/2016 at 10:16 PM. Helped by Tony,Chris,Pat,Steph and John.

Once again outstanding service from Sterling!! Kudos to Chris,,,Pat,,,Steph,,,John and of course Tony. These guys give fantastic service and will go above and beyond to help you. Most people will say "of course they will...,anything for a deal" but I don't get that from them.They take care of everything! I absolutely will and have recommend them to friends. Thanks Guys Mr & Mrs Saumure

I would recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

Excellent sales staff

By f150 guy on 2/26/2016 at 4:52 PM. Helped by Chris Soucy.

I have purchased numerous trucks for my company here as well as four cars. I get great pricing and very fast service. This dealer has helped out with repairs when service needed after warrantee period expired. I was a solid Chev truck guy until I started working with Chris and his team. If you have a situation in service that leaves you less than 100% satisfied see your salesperson. They will see that you are happy. I have never experienced customer care anywhere else that comes close.

I would recommend this dealer.

Overall Rating

4.0  

3   Customer Service
5   Friendliness
3   Overall Experience
5   Price
4   Quality of Work

Need to revamp Communication

By Anthony.Bastien on 1/27/2016 at 9:16 PM. Helped by Maureen (Sales), Service Manager, Chad (Service).

The communication between sales and service needs to improve. Just purchased a used 2014 Focus and I knew more about the status of the vehicle than the sales person did. The sales person kept telling me that the e-test was failing, which is normal after the battery is disconnected. But I asked her at 2:00 in the afternoon and she claimed that the car is getting tested again at 3, but the car went at 11 and passed. Although the sales person provided me with great service, and found me the vehicle, I believe that she was fantastic. Communication needs to improve to make the buying experience less stressful. On the bright side, the delivery was a day late, but they provided me with a rental for free!

I would recommend this dealer.

Overall Rating

1.0  

1   Customer Service
1   Friendliness
1   Overall Experience
1   Quality of Work

Sterling Ford Dealership is incredibly incompetent

By Disappointed Customer on 8/12/2015 at 11:13 PM. Helped by Customer Service Manager.

First time and Last time Customer! Sterling Ford Dealership is incredibly incompetent and gives Ford quality is job number one slogan a black eye. On August 10, 2015 I call this dealership to setup an appointment to take care of 2 recall notices that I receive from Ford Canada Corporation; the female service representative was friendly and accommodating, she informed me that my car had not only 2 recall but a third recall as well, she placed me on hold to determine if the parts for the recall were available and/or if they could be couriered overnight to the dealership in time for a Wednesday August 12 service. She returned to the phone and told me that everything was set; parts would be there on Wednesday August 12, 2015 for my car to be serviced. I said Great and confirmed the appointment. August 12, 2015 I drop off the car for the all 3 recalls to be taken care of and went on my way to work. 4pm came and I returned to the dealership to pick up my car from the servicing…. This is where things go completely incredibly stupid, the customer service representative Brain Johnson; who is also to my surprise the Customer Service Manager informs me that none of the recalls where done on my car because no parts were order. I said, but I was told the parts were here? I looked at him and asked why I was not call about this situation earlier? I wasted my time and planned my day around this service appointment expecting these recalls to be taken care of, all he could say is I know, I am sorry. Brain has no clue why the parts were not order nor did he understand where the Service process had broken in his shop. What a waste. Clearly, customer service is not present at Sterling Ford in Ottawa at 1425 Ogilvie Road. Anyone looking to have service done to their car or do any business with them my advice is too simply STAY AWAY my experience is they are incompetent in running this type of customer service business. Disappointed First and Last time Customer D.Persaud

I would not recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

1000000000000000 Times BETTER than Kanata Ford

By TMAC on 5/13/2015 at 8:58 PM. Helped by CHAD in Service, Anyone in Service.

If you live in the West End, I can not stress enough how much it is worth the drive to Sterling Ford. Their service department is trustworthy and extremely reliable for a manufacture mechanic. Chad is by far the best service employee around Ottawa as he actually recalls people; more importantly he is actually knowledgable and can explain the issues with your vehicle. We have purchase several brand new trucks from them and will keep going back, and we will continue to make the drive for their service department - as we have taken our trucks for extremely basic service at Kanata Ford - and they cannot even handle rotating the tires.

I would recommend this dealer.

Overall Rating

2.2  

1   Customer Service
2   Friendliness
2   Overall Experience
5   Price
1   Quality of Work

Easy sale for them..horrible service

By badexperience on 4/27/2015 at 4:39 PM. Helped by Gino.

Recently bought a used car from this dealership through Gino. Before I got there i knew what car i wanted at what price. Test drove it one day bought it a few days later. He literally had NO work to do with this sale and still could not get any customer service from him. Andre the finance guy helped way more then Gino when it came to information about the car and getting any callbacks on issues. Very dissappointing. Thank goodness the car is perfect.

I would not recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

best dealership I've ever encountered

By mustanggerr on 6/2/2014 at 11:52 AM. Helped by maureen seaman, randy blondin, chris soucy.

I've been dealing with sterling ford for almost ten years now. Always the best price, trade in value, service and friendliness. Thank you, maureen, randy and chris. See you next year to buy a mustang. 5 star rating in every department.

I would recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

Sterling Ford for Service

By TrentReznor on 3/28/2014 at 9:11 PM. Helped by Dave Duchesne.

I made the switch to Sterling Ford for all my maintenace. Much more convenient as well as the Service staff is really great. I will now be buying my next truck here at Sterling Ford. I reommend this dealer for both Service and Sales.

I would recommend this dealer.

Overall Rating

5.0  

5   Customer Service
5   Friendliness
5   Overall Experience
5   Price
5   Quality of Work

Amazing advice and service from Randy and his business...

By wolsker01 on 9/22/2011 at 10:16 PM. Helped by RANDY.

Amazing advice and service from Randy and his business manager. I was referred to Randy from a friend and I plan to send him many referrals! We called him on wednesday and told him we were interested in a white or charcoal 2011 ford escape 4WD. He went out of his way to find me the vehicle and he even had it ready when we arrived. We took it for a quick spin. Absolutely loved it. We sat in with the Business manager and discuss warranty, etc. we took the extended warranty for peace of mind and felt confident in the advice we got! They even thew in some winter mats! Amazing!

I would recommend this dealer.